US customs and order protection (CBP) has launched a new campaign aimed at raising awareness of the dangers and negative impacts of purchasing counterfeit goods. The campaign,“The truth behind counterfeits” wasannounced recently and will run throughout July at six of the busiest US international airports. It’s designed to call international travellers’attention to theimpact of purchasing counterfeit goods, including the loss of US jobs and the support of criminal activity. Counterfeit products pose criminal, financial, and consumer safety risks for the US and its citizens, according to CBP. Digital ads will also be displayed on travel websites the physical ads in the airports.

Source: WIPR