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GLOBAL BRAND PROTECTION INNOVATION PROGRAMME (GBPIP)

2017/05/10

It includes counterfeiting the entire product and its packaging and labeling, or the re-use of genuine Brands and labels with counterfeit products. It might be taking out-of-date or reject products and re-packaging them in a fake form to pass them off as good, or it might be the use of unauthorized or look-alike or registered brand names used with a counterfeit product. GLOBAL BRAND PROTECTION INNOVATION PROGRAMME (GBPIP) aims to unveil overt and covert brand security measures, Global Implementation of Anti-counterfeit Technologies, Overview of Analytical Technique, Recent Technologies, Serialization, Track & Trace and Significant Strategies to secure a brand.




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