ACG-IP Trading Center, a government-supported business portal for animation, comics and games, was one of the highlights of the Licensing Expo in Las Vegas in late June. As the first business-to-business trading platform in the Chinese IP sphere, the center is designed to import overseas brands, help Chinese companies' overseas expansion and facilitate transactions and cooperation between copyright and trademark owners, agencies, ACG studios, and businesses related to derivative products around the globe.
Source: China Daily