On June 5, China (Jiangsu) IPR Assistance Center ignited a publicity activity to raise the public’s awareness to the IPR complaint and report hotline 12330.
The publicity activity will last for 2 months, mainly broadcasting advertisements through mobile electronic media in subways and buses and showing print ads. Over 9,000 media terminals will be put into use and 9 administrative regions of Nanjing will be covered with 5 million person-times of inhabitants influenced per day.
Next, the Assistance Center will publicize the hotline 12330 in campus, community and key enterprises by putting up posters, handing out publicity materials and conducting lectures to create IPR protection atmosphere of Respecting Knowledge, Upholding Innovation and Abiding by Law.
(Source: IPR in China)