“爱玛MARINA”, filed by Tianjin Aima Science and Technology Co., Ltd., was recently identified as a well-known trademark of China by the State Administration for Industry and Commerce. In addition to the 立福LIFU trademark and logo granted on May 27, 2011 to Tianjin Huayuan Industry Co., Ltd., Jinghai County in Tianjin City has now owned 6 Chinese well-known trademarks.

Tianjin Aima is a well-known bicycle company. “爱玛MARINA” (list of goods or service: bicycle, tricycle) has become a well-known trademark after a long-term usage and wide publicity. No matter in market share or output value, Tianjin Aima had been ranking first in bicycle industry from 2003 to 2008. Its products are sold throughout the country.

Jinghai Administration for Industry and Commerce has been committed to implementing the national trademark strategy. Focusing on service and guidance, it has helped companies fostering a number of advantageous brands with indigenous intellectual property, such as “天立” (tianli), “友发” (youfa),“狗牙儿” (gouyaer), “恒旭” (hengxu) as well as the ones mentioned above.

(Source:IPR in China)