Shanghai Intellectual Property Administration held a press conference on "Intellectual Property Helps Optimize the Business Environment". Director Rui Wenbiao introduced the latest work of the Shanghai IP Administration to improve the business environment by improving the creation, protection, and use of intellectual property rights, and released a new batch of Shanghai key trademark protection lists for the first time after the institutional reform.

Rui introduced the Shanghai Municipal Intellectual Property Office to conscientiously implement the requirements of the Municipal Party Committee and Municipal Government on optimizing the city's business environment. It focuses on the development of intellectual property centers in the Asia-Pacific region, continues to deepen innovation and reform in the field of intellectual property, and benchmarks the highest standards and best practices. He said that the Administration had set up a special leading group, and the next step would be to optimize the business environment as a top priority, and fully implement the "Regulations on Optimizing the Business Environment" and "Implementation Plan for Comprehensively Deepening the International First-Class Business Environment in Shanghai", accelerate the launch of a number of special intellectual property policies and innovation measures to better stimulate market innovation and entrepreneurship, and unswervingly promote the optimization of the business environment.

Source: CNIPA.com