Skyworth targets counterfeits on Pinduoduo platform

2018/08/06


2018.7.31
Television manufacturer Skyworth Group Co Ltd has issued a statement demanding that online group discounter Pinduoduo Inc stop selling counterfeit versions of its products on the platform.
The demand follows Pinduoduo's successful IPO on the Nasdaq stock exchange on July 26.
Skyworth is the first company to make a public move to protect its rights and fight counterfeits on Pinduoduo's online platform.
Its focus on user recommendations and social networking to boost sales has set it apart from the traditional search engine model adopted by most e-commerce firms, such as Amazon.com Inc and Alibaba Group Holding Ltd.
Copycat brands with names and products similar to those of Samsung, Xiaomi, Huawei, Vivo and Oppo have been sold on Pinduoduo, and their prices are listed for just several hundred yuan. One TV, branded SHAASUIVG, which sounds like Samsung, is made by a Sichuan-based consumer electronics company. It is priced at 388 yuan ($56.80), more than 10 times cheaper than the set produced by the South Korean tech giant.

Source: China Daily