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When Bob Marley and the Wailers laid down the opening track on Burnin’ in a Kingston recording studio some four decades ago, they likely had little idea how far their simple, straightforward tune would resonate, becoming an enduring international anthem for human rights... More
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·Trademark risks in brand extension Issue 64,By Yuan Zhenfu, Vice Director at the Intellectual Property Institute of Shanghai University, Columnist of China IP, [Trademark]
Like Google could never have predicted it would sell glasses now when it first started the search engine business, companies can hardly predict their future products. Under such circumstance, making more or full category trademark registration seems more strategic... More
·Chen Jun: Accumulation and Sublimation Issue 64, By Jody Lu, China IP Publication, [Comprehensive Reports] |
Forward Subscription March 20th, 2015
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